Blog Advertising Revenue Calculator
What your blog could earn.
Calculate blog advertising revenue from pageviews and CPM rate with different ad networks. Enter ads per page and see the result instantly.
What this tool does
This tool calculates monthly and annual blog ad revenue from pageviews, CPM, and ads per page.
Enter Values
Formula Used
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Disclaimer
Results are estimates for educational purposes only. They do not constitute financial advice. Consult a qualified professional before making financial decisions.
Blog ad revenue depends on pageviews, CPM (cost per 1000 impressions), and ads per page. Google AdSense: 1-5 CPM typical; premium networks (Mediavine, AdThrive): 15-40 CPM. This calculator projects monthly revenue.
50,000 monthly pageviews × 2 ads per page × 10 CPM = 1,000 monthly = 12,000 annually. Premium networks at 25 CPM would be 2,500 monthly. Traffic, niche, and network choice all matter.
Getting to premium networks requires 50k-100k monthly sessions depending on niche. Finance, health, and travel get higher CPMs than generic content. Run tool with different CPMs to compare network potential.
Quick example
With monthly pageviews of 50,000 and cpm rate of 10 (plus ads per page of 2), the result is 1,000.00. Change any figure and watch the output shift — it's often more useful to see the pattern than to memorise the formula.
Which inputs matter most
You enter Monthly Pageviews, CPM Rate, and Ads per Page. Not every input has equal weight. Flip one at a time toward extreme values to feel which ones move the needle most for your situation.
What's happening under the hood
Impressions = pageviews × ads per page. Revenue = impressions/1000 × CPM. The formula is listed in full below. If the number looks off, you can retrace the calculation by hand — that's the point of showing the working.
Using this as a check-in
Re-run this every three months. A single reading tells you where you stand; four readings tell you whether things are improving. The trend matters more than any individual snapshot.
What this doesn't capture
The score is a composite of the inputs you provide. Life context — job security, family obligations, health, housing — doesn't appear in the math but shapes the real picture. Use the number as a prompt, not a verdict.
50,000 views × 2 ads × £10 £ CPM = $1,000.00.
Inputs
This example uses typical values for illustration. Adjust the inputs above to match a specific situation and see how the result changes.
Sources & Methodology
Methodology
Impressions = pageviews × ads per page. Revenue = impressions/1000 × CPM.
References
Frequently Asked Questions
Best ad networks?
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