Annualize recent revenue.

Revenue run rate extrapolates recent revenue into an annualized figure. Take period revenue, divide by period days, multiply by 365. Useful for projecting annual revenue from monthly or quarterly data, and for communicating business size before a full year completes. 1M in a month = 12.17M annualised run rate.

300k revenue in 30 days = 10k daily, 3.65M annualised. For growing businesses, run rate usually understates actual future revenue because it assumes no further growth. For declining or seasonal businesses, run rate usually overstates - monthly revenue during peak season projected annually is misleading.

Run rate is simplest for stable subscription businesses where MRR × 12 = ARR (annual recurring revenue). For project-based businesses or heavily seasonal retailers, run rate from one month can be wildly off from true annual trajectory. Always pair run rate with context about which period is being annualised and why.

Run it with sensible defaults

Using recent period revenue of 300,000, period days of 30, the calculation works out to 3,650,000.00. Nudge the inputs toward your own situation and the output recalculates instantly. The defaults are meant as a starting point, not a recommendation.

The levers in this calculation

The inputs — Recent Period Revenue and Period Days — do not pull with equal force. Not every input has equal weight. Flip one at a time toward extreme values to feel which ones move the needle most for your situation.

How the math works

Daily revenue = period revenue ÷ period days. Annual run rate = daily × 365. Monthly run rate = daily × 30. Quarterly run rate = daily × 91. The working is transparent — you can verify every step yourself in the formula section below. No black box, no opaque "proprietary model".

Using this as a check-in

Re-run this every three months. A single reading tells you where you stand; four readings tell you whether things are improving. The trend matters more than any individual snapshot.

What this doesn't capture

The score is a composite of the inputs you provide. Life context — job security, family obligations, health, housing — doesn't appear in the math but shapes the real picture. Use the number as a prompt, not a verdict.